Marlborough, MA, USA
relo=maybe
Reports To: Director - Barb Finer
Looking for a challenging work environment where individuals can thrive and be respected for their unique contributions?
You’ve just found it.
3Com Corporation, a leading provider of secure, converged networks for enterprises of all sizes is seeking a dynamic individual for the following opportunity:
Product Marketing Manager SMB Duties and Responsibilities: Develop market-specific value proposition, promotional collateral that include creation of product presentations, collateral, newsletters, broadcasts and other opportunities to build awareness of the product lines supported. Develop business requirements for future versions, including direct customer feedback of product improvements and needs back to product management; making sure market requirements are contained in product implementation and meet/exceed market expectation. Influence demand generation strategies and execution. Coordinate and plan events with Field Marketing that promote and educate 3Com, Business Partner's and customers. Create and maintain sales tools including competitive positioning. Develop content for web site, support creative "look and feel" and key messaging for products supported Influence and articulate SMB roadmap. Skills and Experience: 10+ years Product Marketing experience; Channel experience and a Technical background a plus, as is experience in product management and network communications/ telephony. Excellent presentation and communication skills, both written and oral, a must. Must be well balanced between solid business/marketing expertise and execution within a lean organization. Ability to excel in a fluid, cross-functional team environment; self-motivated with strong attention to detail. Creative individual who takes ownership and brings to the table solid solutions and deliverables. Strong time management skills. Experience in Channels outside North America with VARs, DMRs, SIs and Distributors. Ability to travel 25% of time, domestic and international Qualifications and Education: Bachelor's degree. Advanced degree in business preferred. Ability to speak a foreign language fluently a plus.
Bringing the "Voice of the Customer" and the market into the product management team, this person is responsible for driving Small Medium Business (SMB) products/solution requirements into 3Com’s SMB portfolio roadmap. This position will work closely with Field Marketing, Product Management and Corporate Marketing teams, Worldwide, as well as collaborate with Channel Partners and their organizations to resolve business issues and respond to opportunities most relevant to the success and growth of certain product families, channels and vertical markets in the SMB line of business.
The Product Marketing Manager (PMM) is expected to assist in the creation, articulation and delivery of key messages and build cohesive marketing programs, deliverables and plans which align with business objectives and deliver quantifiable results. This role is part of the SMB business unit, reporting to the Director of SMB Product Marketing. Key metrics will include revenue growth, clarity of the message as it resonates with customers and the Field, and measurable marketing program success.
If you're interested in this opportunity, please send a current résumé to:
