Showing posts with label pragmatic marketing. Show all posts
Showing posts with label pragmatic marketing. Show all posts

Wednesday, March 7, 2007

Prod Mgr, Technology Industry, Pragmatic Marketing, Scottsdale (or remote), AZ, USA, relo=maybe

Prod Mgr, Technology Industry, Pragmatic Marketing
Scottsdale (or remote), AZ, USA
relo=maybe

Reports To: President Phil Myers

Truly Unique Product Manager Job Opportunity

An opportunity to work at the company that defines Product Management for thousands of customers.

A chance to lead an organization that willingly eats its own dog food!

Live the Pragmatic Marketing Framework every day.

Pragmatic Marketing®, pioneer of the market-driven model for managing and marketing technology products and the industry standard for product management training, is offering a unique and exciting opportunity to work with the company that ‘wrote the book’ on product management. Reporting directly to the company President, and working with a team of experts in the field serving more than 3,000 of the top technology companies in the world, this product manager position will provide the opportunity to work with the best-of-the-best to define and deliver the next generation of Pragmatic Marketing’s offerings.

As Product Manager, you will guide current and future product line strategies for the Pragmatic Marketing curriculum of training and services offerings. This includes plans for increasing the productivity and profitability of existing seminars, such as Practical Product Management® and Effective Product Marketing, along with directing teams to develop new offerings for the company. All offerings will be generated and aligned to the Pragmatic Marketing Framework. New offerings will be based on your industry experience and your contact with customers and prospects.

You must possess a unique blend of business and technology industry savvy; a big-picture vision, and the drive to make that vision a reality. You must enjoy spending time in the market understanding problems, and identifying innovative solutions for the broad and growing technology industry. You must be able to communicate with all areas of the company. You will work with instructors and services team counterparts to define new release requirements. You will work with sales and marketing to define the go-to-market strategy, helping them understand the product positioning, key benefits, and target customer. You will also serve as the internal and external evangelist for your product offering, occasionally working with the sales channel and key customers.

A product manager's key role is strategic, not tactical. The other organizations will support your strategic efforts; you won't be supporting their tactical tasks.

KEY RESPONSIBILITIES
  • Managing the entire product line life cycle from strategic planning to tactical activities
  • Specifying market requirements for current and future offerings by conducting markeresearch, supported by on-going visits to customers and non-customers
  • Driving a solution set across the company from market requirements to business planning to development contracts to positioning and launch
  • Developing and implementing a company-wide go-to-market plan, working with all departments to execute
  • Analyzing potential partner relationships for the product

REQUIREMENTS

  • 5+ years of technology marketing/product management experience
  • Intimate knowledgeable in the Pragmatic Marketing vision for creating market-driven technology companies, the strategic role of product management and the new rules of marketing
  • Published author for online and print industry newsletters; track record as a speaker at industry events
  • Business, Marketing and/or Computer Science degree

This job is located in Scottsdale, AZ with relocation assistance considered. We will also consider this position as remote (virtual). Job requires up to 25% travel to customer and non-customer sites in North America and Europe.

CONTACT

Please send your resume to jobs@pragmaticmarketing.com with Product Manager in the Subject line.

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If you're interested in this opportunity, please send a current résumé to:
Phil Myers
President
Pragmatic Marketing
jobs@pragmaticmarketing.com

Tuesday, February 13, 2007

Community Mgr, Online Communities, Pragmatic Marketing, Scottsdale, AZ, United States (or virtual) relo=maybe

Community Manager

The Community Manager plays a key role in Pragmatic Marketing's online initiatives. Reporting to the Director of Marketing, this position is responsible for developing and maintaining the company's online community and content to maximize accessibility, usability and effectiveness. With Pragmatic Marketing's leadership role in technology product management and marketing, a background in one of these disciplines is essential.

Experience in motivating members to interact and leverage distributed models of content contribution by virtual editorial teams are mandatory. The ideal candidate will have developed tools to stimulate online usage and content creation along with a proven track record of delivering active self-managing communities of content-contributors. Experience developing online editorial policies to attract stimulating content and avoid litigation is also needed.

We are looking for a hard working team member, who has a fierce attention to detail, an eagerness to learn new things, with a strong interest in the field of technology product management and marketing. Knowledge of the Pragmatic Marketing Framework is a must.

Required Experience

Domain expertise in technology product management or marketing with knowledge of industry trends, events and thought leaders.

1-3 years in online community management including online chat or forum moderation. Ability to write original content or blog is definitely preferred.

Familiarity with the latest industry developments regarding online communities and associated technology.

Strong background in user-driven web-based tools (forums, message boards, blogs, etc.). Familiarity with web site content management systems desired, Plone experience preferred.

Job Responsibilities

Manage all aspects of the Pragmatic Marketing community offering and, working closely with others in the web site team, its relationship to in-house created and user-contributed content. Develop and manage processes/policies for all aspects of the online community.

Serve as an official spokesperson to the community. Develop trust, and an online persona that generates loyalty within the community. Analyze, understand and prioritize the needs of the community. Use community feedback and experience to contribute to the design, vision and utility of the site.

Keep community website properties updated with fresh content. Moderate message boards for appropriateness and answer community inquiries. Manage online events.

Create effective community outreach including viral programs, online chats, exclusive content, etc. to ensure the continued growth and success of the online community.

Assist in online marketing research and strategic planning.
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If you're interested in this opportunity, please send a current résumé to:
Graham Joyce
Director of Marketing
Pragmatic Marketing
gjoyce@pragmaticmarketing.com
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Guidelines for responses:
  • Please include a short cover letter detailing how your skills and experience fit the job opening
  • Please spell check your cover letter and résumé
  • Please wait 24 hours before forwarding this job opportunity to colleagues to allow SPM Jobs members to be first in line with their applications
  • Please let this job poster know you found this job on SPM Jobs

Thank you!