New York, NY, USA
relo=maybe
Reports To: VP Product Management
Director of Product Management
New York, New York (Midtown)
Please send resume to: margot@avondalesearch.com
Our client provides digital lifecycle value management solutions that enable the delivery and enhanced use of software and content. The Company solutions include anti-piracy and content protection technologies and services, digital rights management, embedded licensing technologies, usage monitoring for enterprises, and related technologies and services from installation to update to back-office entitlement management. It markets the (product name) licensing platform and the suite of software installation, repackaging, and update solutions. The Company also operates a distribution network for downloadable personal computer (PC) games. It develops and markets an array of digital lifecycle value management technologies for three distinct customer groups: Entertainment and Content Producers and Distributors, Software Publishers, and Enterprise End Users.
Responsibilities:
Product: Information Commerce/Content Management
Market Analysis:
• Be customer advocate. Understand the customers' requirements inside and out and vigorously defend the customers' needs in internal meetings. Develop key customer personas and get the organization to embrace them
• Be product strategist. Master the competition, industry trends, product financials and product's marketing strategy. Provide quarterly product reviews.
• Organize & chair customer councils on a regular basis. Provide constant flow of communication to and from advisory members.
Strategic Planning:
• Build the business case for new initiatives. Perform financial modeling, NPV estimation, product development costing; market sizing, market needs assessment and validation.
• Work with Marketing to set product pricing.
• Set strategic direction for partnership opportunities for your product. Work with business development on partner opportunities.
Product Planning:
• Drive development. Author product roadmap,
• Embrace user-centered product design in all product releases.
Product Promotion:
• Marketing communications strategist. Provide foundational elements for effective marketing communications: product positioning, product description, product benefits, key messages, top features.
• Product Launch: Develop and guide a company-wide go-to-market plan, work with all departments to execute.
• Work with marketing manager to develop and promote lead generation programs including tradeshows, advertising, email marketing, webinars, and any other clever means of increasing awareness and generating leads.
Sales Tools & Support:
• Be the internal product evangelist. Act as the focal point and become the recognized expert for all assigned products and related issues. Act as the main communication funnel between sales, customers, support and development.
• Ensure the Web site always reflects the correct information on your assigned products.
• Work with Marketing Communications team on creation of product collateral (data sheets, whitepapers, demos, call scripts, etc.)
Qualifications, Education and Experience:
Required:
Product Management and Business skills:
• Product management
• Business strategy
• New product development
• Market research
Excellent Communication skills:
• Visual - able to reduce complex ideas into simple diagrams
• Written - strong writing skills
• Verbal - persuasive, eloquent speaker
Strong Work ethic:
• Reliable (time keeping, delivers when promised)
• Attention to detail
• Willingness to put in extra time to get the job done
• Strong Initiative
Critical Thinking Skills:
• Product Creativity (proclivity to think up new features)
• Business Creativity (proclivity to think out of the box, question existing business practices)
• Logical
Leadership Skills:
• Instills Confidence
• Persuasive Evangelist
• Good Salesmanship
Professional Maturity:
• Presents solutions not problems
• Ability to independently problem solve
• Organized
Technical Skills:
• Knowledge of software engineering
• Knowledge of latest technology trends
Personality traits:
• Passion for excellence
• Self-starter with strong achievement orientation
• High energy
• Fun
• Strong customer focus (actual customers & internal customers)
• Team player
Desired:
Domain Expertise:
• Experience with information access control
• Experience with information commerce
Business skills:
• Financial modeling
• Marketing communications
• Collateral creation
Education / Experience:
• Minimum 3-5 years product management experience - ideal candidate would have information commerce and B2B software experience
• EE or CS undergraduate degree and/or engineering work experience preferred.
• MBA highly desirable
If you're interested in this opportunity, please send a current résumé to:
Margot Finley-Aguilera
President
Avondale Search International
margot@avondalesearch.com
No comments:
Post a Comment